🦾 Simplify. Choose. Commit.
Unlimited optionality is the obstacle you must beat to win today. Deciding means cutting off.
AI and the Internet have given you access to just about everything.
Unlimited opportunity: you can do anything you want, pursue anything;
Unlimited content: consume any content you want anytime and as much as you want.
Unlimited food: and they'll even deliver it for you.
This UNLIMITED OPTIONALITY is the great obstacle you must overcome if you want to win today.
Decide (Latin for cut off) is more about what you didn't pick than what you did. The sea of options that you aren't going with because you chose this one thing. And when you have so many options, choosing is really hard (paradox of choice).
I personally had to stop all the new fancy things I was building. They were fun.
Building is fun, bringing ideas to life is fun, but fun does not translate to dollars, sales, results.
So I had to CULL.
Maybe I’ll pick them up later. Most I’ll never look at again. Good.
Because all I need to do is focus on the few that matter.
This same process is required in everything: health, food, travel, finances, stocks, content.
There's never been a time when an individual human had more access to more things.
You must become ruthless with simplifying, deciding, and committing.
Those 3 words will define the winners of the AI age.
This is the way.
P.S. I’m on screens for hours each day. And I started to feel it: Headaches, eye strain, blurry vision at night… and that wired feeling keeping me up at night. The cause? Bright screens and blue light.
And that’s why I now wear these during the day (and at night when relaxing): LITEZ Screen Lens. BH readers get 10% off using code BHNL.
📰 Links
🛠️ One Build — The Cull List
Open Claude. Dump every project, side idea, and "someday" thing you're currently touching.
Ask: "Sort these into three buckets: COMMIT (moves money/results now), CHECK LATER (park it), and CUT (never coming back). Be ruthless."
Pick the ONE thing in COMMIT that actually drives dollars or results. That's your focus.
Physically close the tabs, archive the docs, mute the rest. Optionality you can see is optionality that drains you.
🎯 Skill — CUT ONE THING TODAY
Pick one fun-but-fruitless thing you're clinging to, a project, a subscription, a "maybe" client, and kill it today. Not later. Today. Deciding is cutting off. Every option you drop gives the one that matters more of you. Simplify, choose, commit. That's the way.
📈 Markets
🟢 Winner: PLTR +3%. Palantir kept grinding higher while the megacaps chopped sideways.
🔴 Loser: GOOGL −0.3%. Alphabet slipped even as its Cloud and TPU deals expand.
The market rewards the company that committed to one thing and compounded it. Same lesson as today's intro, priced in ticks.
🐦 Tweet
🤖 UPGRADED → Now with the full AI Agent system I use to run everything → I packaged my 3-year (more like 20-year) productivity and AI Notion system below into an insanely affordable download. Solve Work / AI FOMO in one 60-second-to-install system 👇
Here’s a short vid on how my personal agent system works
AI is supposed to make you more productive. So why does it make you feel overwhelmed? Why do you feel like you’re spinning your wheels half the time?
Because with great power comes the responsibility of organizing it, and that ain’t easy.
Because everything lives in your head, in 40 tabs, in “I’ll remember it later.”
You won’t. Follow-ups slip, tasks get forgotten, and you’re sure everyone’s using AI better than you. (Some are.. Most aren’t.)
The AI Agent OS flips this. One workspace for tasks, finances, CRM, work, and personal, that you talk to with any AI.
“What’s due today.”
“Log this.”
“Remind me Friday.”
Done. For. You. By. The. Robots.
Go full agent, and it updates itself 24/7 while you sleep, even texts you a daily briefing from Telegram.
You go from being the database to having an agent run it for you.
It works day one with any AI: Claude, ChatGPT, Claw, all or one.
One-click duplicate, no code.
Your agent can send Slack messages and emails, run recurring tasks, send daily briefings and reports, manage your tasks and finances, and just about anything else you keep programming it to do.
This isn’t a chatbot (it forgets), a template (it’s empty), or a course (you never finish it). It’s a memory system engineered over the last three years for my own personal productivity and recently adapted for the AI age over the last 6 months.
After selling my company 2 years ago, I was brought on as CEO and inherited a team of 30. I was forced to build a personal productivity and team system that could manage it all. It took the last two years and hundreds of dead databases to get right. I’m not in the info business. This is the actual workspace I run my companies out of.
What’s inside:
The foundational Agent/CLAW Databases to organize it all
The Work Database (projects ordered Gold/Silver/Bronze/Next, so Work FOMO is gone)
The Personal & Tasks Database (Boomerang defer-and-return so you never drop a ball)
The AI Skills Database (the foundational skills, sequenced, which ends AI FOMO)
a Quick-Start plus 2 short walkthroughs (under 20 min, not a course)
Bonus content systems area
$67 is the founding price. It rises every time I improve it. So lock it in now. This is going to end up at $199 in the not-too-distant future.
Do I need to be technical? No. Click Duplicate and talk to it with an AI you already use. The full agent is guided when you want it.
Do I pay for anything else? Not to start. It runs on free Notion and whatever AI you have. The autonomous agent runs on a cheap server (about a couple of coffees a month), totally optional.
Will I actually use it? The agent and DB infrastructure comes with you forever. Use it a little or a lot. It’s designed to scale with your life and work.
What if it’s not for me? Run it 30 days. If you don’t feel more in control, email me for a full refund. The risk is on me.
Every day you run this, you’re building a personal AI operating system that makes you harder to replace, a moat no one can copy.
Stop watching others build with AI. Feel behind? Start with one simple system.
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📊 Stats
Malaysia normally produces about 550,000 tonnes of durian a year; a 2026 glut crashed prices up to 50% as farms that all planted Musang King hit maturity at once. Source: Numlock
Kaluga Queen, which just IPO'd in Hong Kong, holds 36.1% of the global sturgeon-roe market and exports about 80% of its caviar. Source: Numlock
Scientists have described about 1 million insect species over three centuries; the true total is estimated near 6 million. Source: Numlock
🔥 Useful Sh!t Corner 🔥
🗓️ On this day in 1863 → the Battle of Gettysburg began. Lee had unlimited options and split his focus; the side that committed to the high ground won.
🦾 How to be dangerous → Run a Cull List today. Three buckets: Commit, Check Later, Cut. Kill one thing before you close the laptop.
🌞 Health → Pick ONE lever this month (sleep, steps, or protein). Master it before adding a second. Optionality wrecks fitness too.
🍔 Food → Build a 5-meal rotation you can cook on autopilot. Decision fatigue is why the delivery app wins at 7pm.
💬 Quote → "The successful warrior is the average man, with laser-like focus." —Bruce Lee
🤖 AI reality check → AI hands you infinite optionality. The skill of the age isn't access, it's choosing what to ignore.
P.S. I’m on screens for hours each day. Headaches, eye strain, blurry vision at night… then that weird feeling when I lie down to sleep, even though I should be exhausted and falling asleep fast. Blue light and bright screens for hours each day were the culprit. It’s why I now wear these for most of the day: LITEZ Screen Lens. BH readers get 10% off using code BHNL.
🧰 The Stack & The Goods
🛠️ The tools I actually run my business on → My Apps Stack (click here)
🛒 My favorite products, with subscriber discounts → My Favorite Products
👋 I’m Colin → Father, AI builder, founder, investor. X-IG-TT → Free Stuff
🧠 Become irreplaceable: Build Your Personal AI Moat. Get 50% off the year and support so I can keep dropping free stuff here and here.
Use AI. Stay Human. This is the way.
This is really good because it's really true.